According to ixbroker, Warren Buffett’s Berkshire Hathaway has reduced its Apple holding while initiating a new position in Alphabet, signalling a strategic pivot in its technology exposure toward artificial intelligence, cloud computing, and digital advertising.
Berkshire sold 41.7 million Apple shares during the period, lowering the company’s portfolio weighting to 21%, a 74% reduction over two years, according to regulatory filings.
Apple heading into 2026
Apple reported $102 billion in revenue for the September quarter, an 8% increase from the previous year, supported by strong sales of iPhones, Mac computers, and services. Non-GAAP net income rose 13% to $1.85 per share, aided by margin expansion and share repurchase programs.
The company’s installed base now exceeds 2.35 billion devices. Apple introduced its Apple Intelligence suite last year, which offers generative AI features for newer devices at no cost, with paid options expected in coming years.
Berkshire builds new Alphabet position
During the same quarter, Berkshire acquired 17.8 million shares of Alphabet, representing roughly 2% of the investment firm’s portfolio. Alphabet has returned over 12,000% since its 2004 IPO and carries a market capitalization of $3.7 trillion, making it the world’s third-largest company by value.
This investment marks a notable shift for Buffett, who historically avoided technology stocks. Alphabet’s business spans digital advertising, cloud computing, and autonomous driving technologies.
The transactions illustrate Berkshire’s broader reallocation within the tech sector, reducing exposure to Apple while adding positions in companies with artificial intelligence capabilities, according to the filings.
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